13.07.2023

VIEWAPP at the GoGlobal MEC starter Intensive

The GoGlobal MEC starter intensive took place on the 12th of July, where VIEWAPP was selected along with 19 other participants.

The event was a face-to-face session with the option to participate online. GoGlobal helps start-ups to scale to international markets by inviting not only Russian but also foreign experts.

The task of the starter intensive was to introduce the programme participants to the methodology and goal-setting of the accelerator, the technology of working with trackers. The participants also listened to reports on how to avoid typical mistakes in acceleration and refreshed their knowledge in the field of Customer Development. At the end of the intensive programme, an expert session was held for the teams, where they managed to interact with 6 different trackers for 20 minutes with each of them, discussing the goals and challenges of bringing a startup to international markets. Also during the expert session, several hypotheses regarding the promotion in Western Europe and the UAE were received at once.

Next, the participants will have to work hard for 3 months to test new hypotheses or their own previously made plans, and the accelerator team, whose organisational work, it should be noted, is at the highest level, will help with the most acute moments that need to be taken into account when expanding internationally, for example, preparing an IT business to enter the international market and many others.